Aquafresh

Aquafresh

About Aquafresh

Aquafresh (originally spelled 'Aqua-Fresh') is a brand of toothpaste that has been available since 1973. It is manufactured by consumer healthcare product maker GlaxoSmithKline. When this was introduced by Beecham, it was originally in a 'Double Protection' formula, by combining a 'white' fluoride toothpaste for cavity protection and an 'aqua' gel for fresh breath, hence the name. It was reformulated into a 'Triple Protection' formula ten years later in 1983, when a 'red' gel was added for healthy gums; as such, the three stripes - red, white, and aqua, have since become registered trademarks. Since then, advertising has marked this as a 'complete toothpaste' and a 'whole mouth paste'.