Big Red is a cinnamon-flavored chewing gum introduced by the William Wrigley Jr. Company in 1976. Big Red was available in the UK and Ireland in the mid-to-late 1990s, but is no longer available there. It is a popular souvenir for visitors to the US from Ireland or the UK. Big Red was also released in the early-mid 1980s in Australia, but was discontinued in late 1980s. Some specialty sweets shops, however, do still stock it. It was re-released in 2004 and again in late 2007. It is also available in Mexico, Germany, Luxembourg, Latvia, Norway, Poland and parts of Sweden; the gum sold in Germany, Norway, Poland and Sweden is not red but white. It is meant to be hot in flavor. Despite it not being a sugarless gum, in 2003 in the United States, Wrigley's replaced some of the sugar with aspartame and Ace K, both artificial sweeteners.
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