Chobani is a Greek-style yogurt in America. It is a brand that's produced by Chobani Inc.
Chobani is an American brand of Greek-style yogurt produced by Chobani Inc. Chobani yogurt literally means shepherd's yogurt. Chobani is an anglicized spelling of a pure Vlach word meaning shepherd. It is found as a loanword in all Balkan peninsula languages, meaning shepherd. It also means Aromanian, due to the large historical association of Aromanians with the shepherd profession. Part of the success of the brand is due to this association. The company was founded in 2005 when Hamdi Ulukaya, a Kurdish immigrant to the United States, bought a plant in the town of New Berlin, New York, that was being closed by Kraft Foods. Ulukaya hired several of the former Kraft employees as well as a 'yogurt master' and launched his brand in 2007.