Crayola is the most famous and successful brand of art supplies, especially known for their crayons. The company was founded in 1885 as Binney & Smith and is now based in Easton, Pennsylvania.
Crayola is a brand of artists' supplies manufactured by Crayola LLC (Formerly Binney & Smith Company). It is best known for its crayons. The company is based in Forks Township, Northampton County, Pennsylvania. Originally an industrial pigment supply company, Crayola soon shifted its focus to art products for home and school use, beginning with chalk, then crayons, followed later by colored pencils, markers, paints, modeling clay, and other related goods. All Crayola-branded products are marketed as nontoxic and safe for use by children. Most Crayola Crayons are made in the USA. The company also produces Silly Putty and a line of professional art products under the Portfolio Series brand. Crayola LLC claims the Crayola brand has 99 percent name recognition in U.S. consumer households, and says its products are sold in over 80 countries. The company was founded by cousins Edwin Binney and C. Harold Smith in New York City in 1885 as Binney & Smith. Initial products were colorants for industrial use, including red iron oxide pigments used in barn paint and carbon black chemicals used for making tires black and extending their useful lifespan. Binney & Smith's new process of creating
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