Curious is a women's fragrance from Elizabeth Arden, and is the first perfume to be endorsed by Britney Spears, preceding 'Fantasy.' Spears reportedly earned $52 million from the endorsement. Curious was released in September 2004, and was very successful internationally. It was the number one fragrance of 2004 in department stores, and in 2005, 'Curious' was honored by the Fragrance Foundation as Best Women's Fragrance. The fragrance is a white floral scent. Its notes are Louisiana magnolia, golden Anjou pear, lotus flower, tuberose, star jasmine, pink cyclamen, vanilla-infused musk, sandalwood and blonde woods. Elizabeth Arden put a special vanilla infused musk in it and added Louisiana magnolia. Spears said that the magnolia reminds her of home. The fragrance was shown in Spears' 'Circus' music video. The TV advertisement for Curious, 'Hotel Rooms,' was conceived at agency Goodby, Silverstein & Partners and directed by Dave Meyers through production company @radical.media.
Contributions by Dante1707, Amylee-britney, and Mister cartoon.