Guideposts is a Christian faith-based non-profit organization founded in 1945 by Dr. Norman Vincent Peale, Raymond Thornburg, and Peale's wife, Ruth Stafford Peale. The inaugural issue of Guideposts, which was printed and distributed to 10,000 Americans, was a four-page leaflet meant to encourage and uplift individuals, particularly soldiers returning home from the war. The inaugural issue also contained a story by World War I Ace, Eddie Rickenbacker. Although a fire destroyed the magazine's circulation files in 1947, the publication was saved thanks to publicity from radio broadcaster Lowell Thomas, and an article in Reader's Digest. Over the years, the magazine size has increased considerably and is today among the top 30 largest magazines in the United States, with a circulation of 2.3 million.