Humble Bundles

Humble Bundles

About Humble Bundles

"The Humble Bundles (previously known as Humble Indie Bundles) are a series of collections ("bundles") of digital creations that are sold and distributed online at a price determined by the purchaser. The bundles are typically offered on a semi-regular basis during a two-week period; sales often include bonus games or media offered mid-week through the sale for those that have already purchased the bundle or otherwise pay more than the average.
Early bundles featured independently developed, multi-platform games (including Microsoft Windows, Mac OS X, and Linux platforms) provided without digital rights management (DRM). Later bundles have included those geared towards games from established developers, games for Android-based devices, bundles promoting game jams, and in two cases, a bundle consisting of mainstream titles from a major publisher. Sales of bundles are split between the developers/creators, the Humble Bundle operators, and one or more charities including Child's Play, the Electronic Frontier Foundation, charity: water, and the American Red Cross, with the buyer able to set the revenue split between these groups.
The first bundle was organized and managed by Wolfire Games. Beginning with the second bundle a separate company spin-off, Humble Bundle, Inc., was founded with financial investment with the sole purpose of organizing and managing the sale of these bundles. Several of the bundles have brought in over $1 million; as of August 23, 2013, the bundles have collectively earned more than $50 million, of which over $20 million has gone to charity.[1] The Humble Bundle approach has created a number of similar efforts to offer "pay what you want" bundles for smaller titles, including Indie Gala and Indie Royale."