Jacob Davis and Levi Strauss invented blue jeans in 1873. Since the 1950's other companies have produced jeans including Wrangler, Lee, and many other designer name brands. Americans spend billions of dollars on jeans each year.
Jeans are trousers made from denim or dungaree cloth. Often the term 'jeans' refers to a particular style of pants called 'blue jeans' and invented by Jacob Davis and Levi Strauss in 1873. Starting in the 1950s, jeans, originally designed for cowboys, became popular among teenagers, especially members of the greaser subculture. Historic brands include Levi's, Lee, and Wrangler. Jeans come in various fits, including skinny, tapered, straight, boot cut and flare. Jeans are now a very popular article of casual dress around the world. They come in many styles and colors; however, 'blue jeans' are particularly identified with American culture, especially the American Old West.
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