King of Shaves

King of Shaves

About King of Shaves

The King of Shaves Company, Ltd. is a British toiletries company headquartered in Beaconsfield, Buckinghamshire, England, with an office in New York City, and employing approximately 22 people. The King of Shaves brand was founded in 1993 by Will King. The company was spun off from Knowledge & Merchandising Inc. Ltd. in May 2009. Will King, who began King of Shaves, was made redundant in the early 1990s from his job with the marketing agency Fountainhead Communications. He had always experienced problems with shaving, and in 1992 he created a shaving oil product that eased the pain, rash and burn he experience during shaving. King approached Harrods, the London department store, and secured the personal agreement of owner Mohamed Al-Fayed to stock the new product. He then hand-filled 9,600 bottles in his kitchen, using a 'gunk pump' that dispensed 2 millilitres (7.110 oz) per stroke, supplied to him by a friend in the yacht building industry.

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