Michael Zimbalist joined The New York Times Company as vice president, research & development operations of in January 2006. Mr. Zimbalist leads the development and management of the Company's newly formed R&D group. He clarifies and sets the group's vision to build a vibrant, long-term innovation capability for the Company. As an extension of the development aspect of this group, he is also leading Boston.com into its next phase of growth and overseeing mobile technology initiatives for the Company. Before joining the Company, Mr. Zimbalist headed the Online Publishers Associations. He joined the OPA in 2001 as acting executive director and advanced to executive director and then president in 2004.