Nutri-Grain is a brand of breakfast cereal and breakfast bar made by the Kellogg Company. In Australia, New Zealand and South Africa, Nutri-Grain is a breakfast cereal made from corn, oats, and wheat. The pieces are shaped in those of cricket bats with 3 holes in them (Australia, New Zealand). The South African cereal's pieces consist of 3 interconnected circles. In the United States, Canada, the United Kingdom and Ireland the Nutri-Grain Bar name is used for the soft breakfast bars. Each bar contains 8 grams of grains; which is equivalent to half a serving out of the three recommended servings a day. The brand was first introduced in Bankstown, a suburb of Sydney, in 1981 for a breakfast cereal consisting of flakes without added sugar. There were four varieties initially (rye, corn, barley and wheat); later these were reduced to corn and wheat, and finally the line was completely discontinued.
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