Oreo is a popular sandwich cookie where the U.S. version is made by the Nabisco division of Kraft Foods. Since its 1912 introduction, Oreo has become the best selling cookie in the United States, through the 20th century and into the 21st. The 'Oreo Biscuit' was developed and first produced by the National Biscuit Company (today known as Nabisco) in 1912 at its Chelsea factory in New York City, which was located on Ninth Avenue between 15th and 16th Streets. Today, this same block of Ninth Avenue is known as 'Oreo Way.' The name Oreo was first trademarked on March 14, 1912. It was launched as an imitation of the Hydrox cookie manufactured by Sunshine company, introduced in 1908. The original design of the cookie featured a wreath around the edge of the cookie and the name 'OREO' in the center. In the United States, they were sold for 25 cents a pound in novelty cans with clear glass tops. The Oreo Biscuit was renamed in 1921, to 'Oreo Sandwich.'
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