Precious Moments, Inc. (aka PMI) is an American company that distributes giftware. The company was initially formed in 1989 by illustrator, Samuel J. Butcher as a licensing company. Illustrator Sam Butcher, together with his partner Bill Biel, sold greeting cards at Christian book fairs under the company name of Jonathan & David. They partnered with Enesco, Corp. to sell giftware. In 2004, PMI and Enesco decided to end the licensing contract. The early move was due to falling sales by Enesco. In addition to its original licensing duties, PMI's functions became product design, marketing, warehousing, and distribution. In 2008, PMI launched its new line of ''Precious Girls Club'' products. Soon thereafter, the company was sued by country music singer Shannon Clemmons for copyright...'
Contributions by Emana, Pandaflex, and PMIncorporated.