Snickers

Snickers

About Snickers

Snickers is a brand name candy bar made by Mars, Incorporated. It consists of nougat topped with caramel and peanuts, enrobed in milk chocolate. Snickers has annual global sales of $2 billion. In the United Kingdom and Ireland, Snickers was sold under the brand name Marathon until 1990. More recently, Snickers Marathon branded energy bars have been sold in some markets. In 1930, Mars introduced Snickers, named after the favorite horse of the Mars family. The Snickers candy bar consists of nougat, peanuts and caramel with a chocolate coating. The bar was marketed under the name 'Marathon' in the UK and Ireland until July 19, 1990, when Mars decided to align the UK product with the global Snickers name. There are also several other Snickers products such as Snickers mini, dark chocolate, white chocolate, ice cream bars, Snickers with almonds and Snickers peanut butter bars .

Contributions by Fourohfour, SCEhardt, and Joyous!.