Sugar Babies

Sugar Babies

About Sugar Babies

Sugar Babies are an American confection originally developed in 1935 by the James O. Welch Co. Sugar Babies were named after a song called 'Let Me Be Your Sugar Baby.' The company was purchased by the National Biscuit Company (Nabisco, now Kraft Foods) in 1963. The Welch brands were sold to Warner-Lambert in 1988; Tootsie Roll Industries acquired them in 1993. They are bite-sized, pan-coated, chewy milk caramel sweets, and are based on the company's original caramel lollipop named Sugar Daddy. Tootsie Roll Industries now makes Sugar Babies.