The Volkswagen Up! is a city car, part of the Volkswagen Group New Small Family (NSF) series of models, unveiled at the 2011 Frankfurt Motor Show (IAA). Production of the Up started in December 2011 in Bratislava, Slovakia. The production Up follows a series of concept cars, starting in 2007 at the Frankfurt Motor Show. All Up concepts are designed by Volkswagen Group Chief Designer Walter de'Silva and Head Designer of the Volkswagen Passenger Cars marque Klaus Bischoff. Shown at the Frankfurt launch were several further Up concept cars, including a 98 hp (73 kW) GT version, a natural gas-powered Eco-up! (with CO2 emissions of 79 g/km) and a four-door Cross model. The original Up concept car used a rear-engine, rear-wheel drive layout, however the 2011 production model has front-engine, front-wheel drive layout, using the NSF platform. and a 3-cylinder 1.0 litre petrol engine. A plug-in electric up! is also expected to be launched in 2013.
Contributions by Biker Biker, BaboneCar, and Letdorf.