Worldwide Day of Play is an annual event designed to encourage kids and parents to turn off the television and play, especially outdoors. The yearly event officially began on all US Nickelodeon channels: Nickelodeon, Nick GAS (until 2007), Noggin (now Nick Jr.), The N (now TeenNick), and NickToons on October 1, 2005. The event was first shown on October 2, 2004 on Nickelodeon. Some foreign versions of Nick also participated. The event is designed as a finale for Nick's six-month long Let's Just Play campaign. In addition, Nick.com would also have special features for children to learn how to stay active and healthy. The event influences kids to be active by getting their schools and educational organizations to host an event to get out and be active. Those wanting to participate would contact Nickelodeon for instructions. When the Let's Just Play campaign ended in September, Nickelodeon aired the finale during the last Saturday of September, the 'Worldwide Day of Play'.