Zoo York is a company that designs and markets skateboards, apparel, sneakers and accessories. A division of Marc Ecko Enterprises, it was founded in 1993 by professional skateboarders Rodney Smith, Eli Morgan Gessner, and Adam Schatz. The brand serves up a wide range of casual, utilitarian looks for men and women that takes creative inspiration from New York City's skateboarding, hip-hop, and graffiti cultures.Along with the several skate videos Zoo York has come out with they have also had a T.V show on fuel called Skate Maps, which shows the Zoo York team on tour. In 2007, Zoo Yorka__s team appeared on Thrasher Magazine's cross country skateboarding contest, 'King of the Road.'
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